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Yalo is a fully distributed series c startup that enables world-Class brands like coca-Cola sa, unilever, nestlé, pepsico, p&g to unlock the full potential of their b2b relationships with millions of retailers across latam and other emerging markets through conversational commerce. Digital transformation is imperative for these enterprises, and yalos conversational commerce suite is the catalyst that unlocks access to millions of users who live in messaging apps. We are looking for an experienced sr. Product marketing manager to join our team and lead the product marketing efforts to drive the rapid growth of our business and our product portfolio by conducting market analysis, developing winning strategies, maximizing product launch impact, establishing industry leadership, driving customer maturity and success, and creating a thriving ecosystem of analyst, partner, and customer relationships. As a member of the yalo product leadership team this role will have direct influence in our product strategy and roadmap and work side by side with product management, design, and enablement to execute. The ideal candidate will have a deep understanding of the saas digital commerce and martech markets, experience marketing to enterprise customers across latam, and a proven track record of driving growth for a saas company. While yalo is a distributed company, we strongly prefer candidates who are proximate to our mexico city or são paulo offices to interface with our customers and sellers on a regular basis. Key responsibilities: develop and execute go-To-Market strategies and product marketing plans for our enterprise saas products. Create messaging and positioning that effectively communicates the value proposition of our products to enterprise customers and differentiates our offering from competitors. Collaborate closely with product management, sales, and other cross-Functional teams to ensure alignment on product vision, positioning, and execution. Conduct market and co